Overview of SEMrush vs SE Ranking
SEMrush is a comprehensive digital marketing suite offering tools for SEO, PPC, content marketing, competitor analysis, and social media, allowing marketers to manage all campaigns from a single platform.
SE Ranking is an all-in-one SEO software that combines rank tracking, keyword analysis, audits, and reporting in a simple and cost-effective interface, making it ideal for small businesses and agencies.
📊 Feature Comparison Table
Feature / Criteria |
SEMRUSH |
SE Ranking |
|---|---|---|
| Keyword Research | Extensive keyword database (26.8B+), allowing you to uncover high-value keywords for any niche. | Accurate keyword tracking and difficulty analysis, so you can monitor performance effectively. |
| Backlink Analysis | Backlink audit and toxic link detection, helping you maintain a healthy backlink profile. | Backlink monitoring and link building tool, which enables improved link management strategies. |
| Site Audit | 140+ checks including Core Web Vitals and HTTPS, allowing you to identify and fix technical SEO issues. | Full site audit with technical issue breakdown, so you can optimize your website efficiently. |
| Rank Tracking | Local and mobile rank tracking, helping you stay updated on keyword performance across devices. | High-accuracy daily rank updates, allowing you to monitor SEO progress closely. |
| Content Marketing | Content templates, SEO assistant, topic research, so marketers can create optimized content faster. | Marketing plan and content idea tools, helping teams generate effective content strategies. |
| PPC Tools | Google Ads research and display ad tracker, allowing informed paid campaign decisions. | Limited PPC features, so small teams can focus mainly on organic SEO. |
| Integrations | GA, GSC, Google Ads, WordPress, enabling seamless workflow across platforms. | GA, GSC, Zapier, Looker Studio, so you can connect multiple tools easily. |
| User Interface | Robust but steep learning curve, which provides powerful tools for advanced users. | User-friendly and clean, making it ideal for beginners or small teams. |
| Pricing | Starts at $129.95/month, offering comprehensive features for professional marketers. | Starts at $65/month, making it cost-effective for small businesses and agencies. |
| Free Trial | ✅ 7-day trial, allowing you to explore all features before subscribing. | ✅ 14-day trial, so you can test the platform thoroughly before making a decision. |
SEMrush vs SE Ranking Pricing Plans Comparison
SEMrush is positioned as a premium tool with powerful enterprise-level features, while SE Ranking provides more flexibility and affordability for startups, freelancers, and small agencies.
Plan |
SEMRUSH |
SE Ranking |
|---|---|---|
| Starter | $139/mo, allowing you to access essential SEO tools and basic content optimization features. | $52/mo, making it a cost-effective choice for small teams and freelancers starting with SEO. |
| Pro | $249/mo, so you can utilize advanced features and larger limits for professional marketing campaigns. | $95/mo, allowing teams to manage SEO efficiently with comprehensive tracking and reporting tools. |
| Enterprise | $499/mo, providing full access to enterprise-level SEO and content marketing solutions. | $207/mo, so businesses can leverage advanced SEO features at a competitive price. |
Pros & Cons of SEMrush
- ✅ Extensive toolset, powerful data, industry-trusted, detailed competitor analysis.
- ❌ Expensive, learning curve for beginners.
Pros & Cons of SE Ranking
- ✅ Budget-friendly, easy to use, accurate rankings, flexible plans.
- ❌ Smaller keyword database, limited advanced PPC tools.
🏆 Final Verdict: Which Should You Choose?
If you’re an agency or enterprise looking for a full-featured digital marketing suite, SEMrush is the powerhouse tool you need. However, if you’re budget-conscious or just starting out, SE Ranking provides almost everything you need at a fraction of the price.
- Therefore, you can try SEMrush free to explore its features.
- On the other hand, you may start a SE Ranking trial if you prefer a more affordable option.
🛠 Other seo tools comparison
- First, check out Moz Pro vs Ahrefs
- Next, explore SEMrush vs Ahrefs
- Alternatively, see SE Ranking vs Ubersuggest
- Finally, compare Surfer SEO vs Frase
🔗 Related Reads
- Explore the Top 10 SEO Tools to Use, and moreover, discover which ones fit your needs best.
- Read our detailed SE Ranking Review, which in addition highlights key pros and cons for beginners.
- Check out the SEMrush Review, since on the other hand it caters more to agencies and enterprises.
- Learn How to Optimize Blog Posts with Surfer SEO, and finally apply techniques that boost rankings fast.
